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Now at Jeddah International College Bachelor’s Program in Architectural Engineering

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English Program for Tourism & Business
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English Program for Tourism & Business

Program Overview

Tourism and hospitality is a global industry, and English is the language of business in many parts of the world. This program is an excellent opportunity for students who want to improve their business English skills for a career in tourism and hospitality. It is essential to have strong English skills to communicate effectively with customers, colleagues, and suppliers. This English for Business and Tourism Program can help students improve their listening, speaking, reading, and writing skills in a real-world context. By the end of the program, students will be better prepared for a job in the business, tourism and hospitality industry. They will learn to use English effectively using a wide range of contexts, topics, and skills.

Target Audience
High School/University graduates who are interested in pursuing a career in business, tourism and hospitality
High School/University graduates who are interested in pursuing a career in business, tourism and hospitality
Current employees, e.g. receptionists, waiters, tour guides, administrative assistants…. etc. who want to improve their English skills so they can communicate more effectively at work
Current employees, e.g. receptionists, waiters, tour guides, administrative assistants…. etc. who want to improve their English skills so they can communicate more effectively at work
Travelers who want to improve their English skills so that they can communicate more effectively while traveling
Travelers who want to improve their English skills so that they can communicate more effectively while traveling
Program Goals

This academic is for those who aspire to

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goals

Communicate effectively and professionally with tourists from all over the world

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goals

Respond to business and tourism-related questions

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Contribute to business and tourism marketing and promotion

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Demonstrate job readiness skills

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Use business and tourism-specific vocabulary and grammar correctly

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Gain knowledge of tourism & hospitality culture

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Demonstrate an understanding of business & tourism sustainability

Career Opportunities
Career Opportunities
<p>Tour Guide</p>

Tour Guide

<p>Event Planner</p>

Event Planner

<p>Spa Manager</p>

Spa Manager

<p>Travel Agent</p>

Travel Agent

<p>Customer Services Officer</p>

Customer Services Officer

<p>Administrative Assistant</p>

Administrative Assistant

<p>Assistant Manager</p>

Assistant Manager

<p>Cruise Agent</p>

Cruise Agent

<p>Waiter</p>

Waiter

<p>Front Office Assistant</p>

Front Office Assistant

<p>Hotel Manager</p>

Hotel Manager

<p>Sales Representative</p>

Sales Representative

<p>Marketing Officer</p>

Marketing Officer

<p>Receptionists in companies, hospitals, hotels</p>

Receptionists in companies, hospitals, hotels

<p>Guest Services Officer</p>

Guest Services Officer

Program Structure

The program is divided into nine levels. Each level is approximately 4 weeks long.

LevelWeeksYears
1234567889
4444444444
40404040404040404040
  • Levels 1,2,3 are for students who have no prior knowledge of English. Students will learn the basics of English grammar and vocabulary and begin to develop their speaking, listening, reading, and writing skills.

  • Levels 4,5,6 are for students who have some basic knowledge of English. Students will continue developing their English skills and focusing on tourism-specific vocabulary and grammar.

  • Levels 7,8,9 are for students who have an intermediate level of English. Students will consolidate their English skills, and they will begin to prepare for real-world tourism-related tasks.

Delivery Mode

This hybrid program combines face-to-face and online program delivery into one integrated experience (synchronous & asynchronous)

Delivery
25%

is delivered synchronously online

Delivery
75%

 is delivered face-to-face

DayDelivery ModeNumber of Hours
Sunday - TuesdayFace to Face3 Hours
WednesdayOnline3 hours (2 Synchronous)
Assessment

Students will be assessed on their progress throughout the program. Assessment will be conducted through a variety of methods, including:

Delivery
Quizzes
Delivery
Tests
Delivery
Projects
Delivery
Presentations
Program Features
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The program will provide students with the opportunity to practice their English skills in a real-world setting
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The program will be held in a modern, comfortable classroom setting and on a user-friendly platform
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The program will be taught by experienced and qualified instructors.
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The program will allow students to network with other students and professionals in the tourism and hospitality industry
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The last level of the program will include a job readiness module that will prepare the students for the job market
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